I’ve never really been a watch person; so every time I want to know the time I have to scramble through my bag and find my phone. However, my view of watches has changed drastically and now I really need a watch, I do. It has nothing to do with this Marc Jacobs Blue and Gold plated turnlock watch that I’ve just seen. Nope, it has nothing to do with it.

How amazing is it though? It’s like a secret watch because it looks like a bracelet, but you turn the lock and the time is right there. They also have it in pink and black, I like the blue.

I also think that because the Marc Jacobs watch is more daywear, I should probably get another watch for evening. This Burberry Pyramid watch is just the right level of glam I think. Although at £550, my best bet for a new watch will be a Casio. But it’s fine, Casios are cool now, and maybe I can get one with a light and a calculator, which are always handy.

This Links of London watch is in the style of their famous sweetie bracelet, but unlike the bracelets, it has 470 diamonds on it. Wowza.

The great thing about the new watches coming out is the fact that they look like other pieces of jewellery, so they become multi-functional; a watch and a bracelet. Although the Paul and Joe cat watch may look like a necklace on the picture, it is actually a dainty chain for your wrist. It’s a must for cat lovers, even with the slightly scary purple jewel eyes.

Staying punctual has never been so stylish.

Besides the obvious, what do Keira Knightley, Cheryl Cole and Dame Judi Dench have in common? They are all proud owners of Covent Garden’s very own jewellery designer, Laura Lee’s fine gold jewellery.

The jewellery is delicate and decadent and it’s all handmade by Laura and her small team in a workshop below the London store. Every piece is finished with a jeweller’s eye and attention to detail. Each piece is hallmarked at the London Assay office and all the gems used are real and completely natural.

So why the sudden interest on Fashion is my passion? You could become the proud owner of £500 worth of Laura Lee pieces! Just enter the Telegraph’s competition online here.

Enter now and don’t miss out on a chance to own some of this gorgeous, unique collection.